February 2, 2008
Forward Planning
Not only do you have to plan for the now, you have to plan for the unexpected.
Unscheduled maintenance is a big problem but something you can never plan for, so make sure you are always aware what is going on with your search engine. Also, make sure you have a feedback email address or phone number on your site so people can contact you with any errors with your search engine.
You will also have to be prepared for the fact some people will need different payment options.
I recommend getting a merchant account, but if that becomes a little expensive then you can alternatively use can use paypal.
I really recommend you have a look at a web site called 3rdpartyprocessors.com
It reviews all different merchant account and credit account facilities. It's a great site developed by a very smart man, so you can rely on the accuracy and there is no favouritism I promise you that.
You will also need to accept online checks as well andhttp://www.clickbank.com is also a good service to use for that and one-time credit card payments.
You will also need to accept wire transfers and practically anyway they want to send you money; you must accept it or you lose business, although most will pay via credit or pay pal.
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